Cookie Policy
Last Updated: October 1, 2025
What are cookies?
Cookies are small text files placed on your device when you visit a website. Website owners use cookies to make their sites work, to work more efficiently, and to provide reporting information.
- First-party cookies are set by the website owner (Hartca).
- Third-party cookies are set by parties other than Hartca (for example, analytics and advertising partners). These enable third-party features or functionality on or through the Website (e.g., analytics, ads, interactive content). Those parties may recognize your device when it visits our Website and when it visits other websites.
Why do we use cookies?
We use first- and third-party cookies for several reasons:
- Essential/Strictly Necessary – required for the Website to function (e.g., page navigation, checkout, security).
- Performance & Functionality – help us enhance performance and remember preferences; without these, some features (like certain media) may not work properly.
- Analytics & Customization – help us understand Website usage and improve content and marketing relevance.
- Advertising – make ads more relevant, limit repetitions, and measure ad performance.
How can I control cookies?
You can decide whether to accept or reject cookies:
- Cookie Consent Manager – Our banner/tool lets you choose categories to accept or reject. Essential cookies cannot be disabled because they are necessary for the site to operate. You can reopen the preferences link in the banner or footer to update your choices at any time.
- Browser Controls – Most browsers let you manage cookies. If you reject cookies, you can still use the Website, but some features may be limited.
Managing cookies in popular browsers:
- Chrome • Internet Explorer • Firefox • Safari • Edge • Opera
(See your browser’s help menu for the latest steps.)
Opt-out of targeted advertising:
- Digital Advertising Alliance (US): aboutads.info/choices
- Digital Advertising Alliance of Canada: youradchoices.ca/choices
- European Interactive Digital Advertising Alliance: youronlinechoices.eu
Cookies we use
The specific cookies may vary over time (for example, when we add or remove tools). Below are examples of the types of first- and third-party cookies that may be set when you visit hartca.com and what they do.
Performance & Functionality
| Name | Purpose | Provider | Type | Typical Expiry |
|---|---|---|---|---|
| MR | Resets/refreshes Microsoft MUID cookie | .c.clarity.ms | server_cookie | 7 days |
| MR | Resets/refreshes Microsoft MUID cookie | .c.bing.com | server_cookie | 7 days |
| wpEmojiSettingsSupports | Enables emoji support on WordPress pages | hartca.com | html_session_storage | session |
Analytics & Customization
| Name | Purpose | Provider | Type | Typical Expiry |
|---|---|---|---|---|
| _ga | Assigns a unique ID to analyze site usage | .hartca.com | http_cookie | ~13 months |
| ga# | Distinguishes users/sessions for Analytics | .hartca.com | http_cookie | ~13 months |
| CLID | Identifies first time seen by Clarity | www.clarity.ms | server_cookie | ~12 months |
| _clsk | Connects multiple page views to one Clarity session | .hartca.com | http_cookie | ~24 hours |
| _clck | Persists Clarity user ID & prefs | .hartca.com | http_cookie | ~12 months |
| SM | Session cookie for Clarity/ads measurement | .c.clarity.ms | server_cookie | session |
| MUID | Unique ID for Microsoft services (measurement) | .bing.com / .clarity.ms | http_cookie | ~13 months |
| c.gif | Pixel used by Clarity for analytics | c.clarity.ms | pixel_tracker | session |
| 17000966452 | Pixel used by Google services | www.google.com | pixel_tracker | session |
Advertising
| Name | Purpose | Provider | Type | Typical Expiry |
|---|---|---|---|---|
| _gcl_au | Google Ads conversion/experimentation | .hartca.com | http_cookie | ~3 months |
| test_cookie | Checks if the browser supports cookies | .doubleclick.net | server_cookie | ~15 minutes |
| ANONCHK | Bing identifier for ad measurement | .c.clarity.ms | server_cookie | ~10 minutes |
| SRM_B | Atlas/Bing ads measurement | .c.bing.com | server_cookie | ~13 months |
| sbjs_current / sbjs_first / sbjs_current_add / sbjs_first_add / sbjs_session / sbjs_udata / sbjs_migrations | Source/behavior tracking to optimize on-site experience and marketing | .hartca.com | http_cookie | session |
| wc_fragments_# | Remembers cart fragments to keep cart working | hartca.com | html_session_storage | session |
Unclassified (under review)
| Name | Provider | Type | Typical Expiry |
|---|---|---|---|
| Priority | c.clarity.ms | server_cookie | session |
| Priority | c.bing.com | server_cookie | session |
Note: Names, providers, and durations reflect common defaults from the listed services. The exact set may change as we update our site or partners. Essential cookies may be set at page load to support security, checkout, and core functionality.
What about other tracking technologies (web beacons, pixels, SDKs)?
We may also use technologies like web beacons (a/k/a tracking pixels or clear GIFs) that help us recognize when someone visits our Website or opens an email. These help us measure traffic patterns, deliver/communicate with cookies, understand referral sources, improve performance, and measure email campaign effectiveness. Many of these rely on cookies; disabling cookies may impair their function.
Do you use Flash cookies or Local Shared Objects?
Some websites use “Flash Cookies” (Local Shared Objects or LSOs) for fraud prevention or operations. If you don’t want Flash Cookies stored on your device, adjust your Flash Player settings using the Website Storage Settings Panel and Global Storage Settings Panel provided by Adobe. Restricting Flash Cookies may reduce the functionality of some Flash applications.
Do you serve targeted advertising?
Third parties may set cookies on your device to serve advertising via our Website. These companies may use information about your visits to this and other sites to provide relevant ads and measure their effectiveness. The information collected through this process does not identify you by name or contact details unless you provide these details directly.
How often will you update this Cookie Policy?
We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for operational, legal, or regulatory reasons. Please revisit this page regularly to stay informed. The date at the top shows when it was last updated.
Contact Us
If you have questions about our use of cookies or other technologies, please contact us:
Address: 1123 Nottingham Place San Jose, California 95117 United States of America
Phone: +1 (720) 802 – 5643
Email: [email protected]
Support hours: 9:00 AM – 6:30 PM (EST) (Mon – Fri).